Inspired by the luminous white shores of Avoca Beach on the NSW Central Coast, The Avoca Diamond-Weave in Pearl captures that rare, clean brightness — soft and warm rather than stark, with a depth that comes from natural wool fibres rather than synthetic dye. The raised diamond pattern emerges from the surface in a mix of high and low pile, giving it a three-dimensional texture that catches the light beautifully from different angles.
At 70% wool, this is a genuinely premium rug. The natural fibre content gives Pearl a softness underfoot that polypropylene simply can't replicate — warm in winter, naturally breathable in summer, and with a subtle lustre that improves with age. The 12mm raised pile provides real cushioning without the bulk of a shag rug.
Power-loomed in Turkey to exacting standards, the construction is consistent and durable — built for the living rooms, bedrooms and dining spaces of real Australian homes, not just for photoshoots.
The Palette:
- Pearl (This Colourway): Soft, luminous white with a warm undertone. Brightens any room and pairs beautifully with coastal, Hamptons, Scandi or Organic Modern interiors. Ideal as a base layer that makes furniture and accessories do the talking.
- Sand: Warm natural and undyed wool tones — earthy, relaxed and endlessly versatile across almost any interior style.
Style & Service Guide
Why we love it: Pearl is the rare white rug that earns its place. The 70% wool content gives it a warmth and softness that synthetic white rugs never achieve, and the raised diamond texture adds enough visual interest that the room doesn't need much else. Ideal for bedrooms, light-filled living rooms, and anywhere you want space to feel bigger and brighter without looking clinical.
✨ Free Styling: Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.
⚠️ Sizing Note: Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a Supa Rug Pad to keep your rug secure and protected).
Shipping & Returns
We keep this simple and honest. Below is exactly how delivery and returns work, including what things cost and when your rug will actually arrive. No fine print.
Delivery
How much does delivery cost?
Free on orders over $349. Under $349, delivery is a flat $45 per order, no matter how many rugs are in it.
Rugs are bulky and freight across Australia is genuinely expensive. Rather than build that cost into every price, we charge it only where we have to, so the rug you want isn't quietly subsidising someone else's delivery.
Remote areas may require a separate freight quote. If that applies to your order we will contact you before dispatching anything, and you can cancel for a full refund if the quote doesn't suit.
Where do rugs ship from?
We're an Australian business partnered with one of the country's largest rug distributors, shipping from their east coast distribution centres. That partnership is why we can offer a range this deep without marking everything up to cover warehousing.
When will my rug arrive?
Orders are dispatched within 1 to 3 business days. From there, delivery is handled by our courier partners, usually Hunter Express, Couriers Please or Aramex.
Metro: typically 5 to 10 business days after dispatch.
Regional: typically 10 to 15 business days after dispatch.
Our delivery guarantee
Courier networks have bad weeks. So rather than give you an estimate and hope, we give you a date we will stand behind:
Metro addresses: delivered within 15 business days of your order.
Regional addresses: delivered within 21 business days of your order.
If we miss it, we refund your delivery charge. If your delivery was free, we credit you $50 toward your next order. Just email us with your order number.
This guarantee excludes remote-area deliveries quoted separately, delays caused by an incorrect or incomplete address, and failed delivery attempts where nobody was available to receive the rug.
Can I track my order?
Yes. You'll receive a tracking number by email as soon as your rug is dispatched.
Do you deliver to PO Boxes?
No. Rugs are too bulky for parcel lockers and our couriers require a physical street address.
Do I need to be home?
Not usually. Most couriers will leave the rug in a safe place if nobody answers. If your address has no safe place to leave a large parcel, please tell us in the order notes and we'll flag it with the courier.
Rug Pads
We recommend an underlay with every rug. It stops the rug sliding, protects your floor from grit and pile wear, and roughly doubles how long the rug lasts.
You can add the right one when you choose your rug. We match it to your rug's size automatically, so all you do is tell us whether you're laying it on hard floor or carpet and we send the correct pad.
Underlays are priced separately and shown on the product page. Because delivery is free over $349, adding one to a smaller order may often save you more in freight than the pad costs.
Returns
What if I change my mind?
We accept change-of-mind returns within 14 days of delivery.
The rug needs to be unused and in its original packaging, in a condition you'd be happy to receive yourself.
You cover the return freight. We want to be upfront: sending a rug back across the country typically costs between $80 and $150 depending on size and where you are. We'll help you arrange it at the best rate we can find, but that cost is yours.
We handle it this way so we can keep our prices low rather than inflating every rug to cover free returns. Once the rug is back with us and checked, we refund the purchase price in full.
How to avoid a return in the first place
Use our free virtual styling service. Send us a photo of your room and we'll place your chosen rug into the space so you can see exactly how the colour and scale work before you commit.
Happy to help with sizing too. Send us your room dimensions and furniture layout and we'll tell you what actually fits. Getting the size right is the single most common reason a rug gets sent back.
What if my rug arrives damaged or faulty?
We'll fix it, at no cost to you.
Take photos of the damage and the packaging and contact us within 7 days of delivery so we can lodge the claim with the courier in time. We'll arrange a replacement or a full refund, including collecting the damaged rug. You won't pay freight either way.
Cancellations
Before dispatch: full refund, no questions.
After dispatch: treated as a change-of-mind return, so the return freight above applies.
Your consumer rights
Everything above sits alongside your rights under Australian Consumer Law. Our goods come with guarantees that cannot be excluded, including a right to a replacement or refund for a major failure. Nothing on this page limits those rights.
Trade & Bulk Orders
We supply childcare centres, schools, aged care, clinics, offices and interior designers, and trade orders are handled differently to retail.
Trade pricing for account holders with a registered ABN, increasing with your annual volume.
Purchase orders and 30-day invoicing available on established accounts.
A written delivery-by date on every quote, so you can plan a fit-out or a shutdown-week refurbishment around it.
Split delivery to multiple rooms or multiple sites on a single order.
Consistent restocking, so the rugs you buy in eighteen months still match the ones you have now.
Product specification and compliance documentation on request.
Quotes are turned around within one business day. Apply for a trade account or email us with what you need and where it's going.
Still have questions?
Whether you need a freight quote for a remote address, help choosing a size, or a trade quote for six centres, send us a message. We answer everything ourselves.
General Tips
Vacuuming
Spill and Stains
Easy Care Options
Options
Materials
Non-shedding
Microfibre, Polypropylene
Low-shedding
Short pile acrylic, vintage wool
Spill and stain resistant
Polypropylene, Acrylic
Dirt-resistant
Sisal
