{"product_id":"the-avalon-shag","title":"The Avalon Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eAvalon sits at the northern end of Sydney's Northern Beaches — quieter than Manly, more settled than Palm Beach, with a light that turns everything soft and silver in the late afternoon. The Avalon Shag has that quality. A soft abstract fade moves from warm cream at the centre to cool steel grey at the edges, as if the rug has been left in light too long and taken on the colour of the sky.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eSteel is a palette of warm cream and cool grey — the transition between them is soft and organic, without hard edges or defined pattern. The 45mm shag pile dissolves the colour gradient further, creating a surface that reads as pure texture and atmosphere rather than deliberate design.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Avalon Shag is the most ethereal of the Moonlight range — the ombre fade from cream to grey gives rooms a sense of depth and softness that purely neutral rugs can't achieve. It works beautifully in bedrooms and living rooms where a calm, considered palette is the goal. Low-shed polypropylene construction, 45mm pile, easy to care for.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Steel \/ Rectangle \/ 230 x 160 cm","offer_id":49467551252717,"sku":"MOO-OPAL-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 290 x 200 cm","offer_id":49467551285485,"sku":"MOO-OPAL-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 330 x 240 cm","offer_id":49467551318253,"sku":"MOO-OPAL-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 400 x 300 cm","offer_id":49467551351021,"sku":"MOO-OPAL-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-OPAL_1.jpg?v=1772815533","url":"https:\/\/rugemporium.com.au\/products\/the-avalon-shag","provider":"Rug Emporium","version":"1.0","type":"link"}