{"title":"Shag Rugs","description":"","products":[{"product_id":"the-aspen-shag","title":"The Aspen Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eThe Aspen Shag takes its name from the high alpine — clean air, white ground, dark trunks in geometric pattern. A classic Moroccan-inspired diamond trellis runs across the 45mm polypropylene pile in charcoal grey on cream white, creating a design that is simultaneously bold and timeless. The deep shag pile softens the graphic quality of the pattern, making it feel warm and inviting rather than stark.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eShadow is a palette of warm cream and deep charcoal grey — the contrast is generous and intentional. The diamond trellis reads clearly from across the room while the 45mm shag pile adds depth and warmth that keeps the room feeling cosy rather than graphic.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Aspen Shag is the most classic of the Moonlight range — the diamond trellis is a proven pattern that works across Coastal, Hamptons, Scandi and Boho interiors without effort. The 45mm polypropylene pile is plush and low-shed, easy to care for and built for everyday use. A reliable, versatile choice.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Shadow \/ Rectangle \/ 230 x 160 cm","offer_id":49467550236909,"sku":"MOO-ASTRO-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Shadow \/ Rectangle \/ 290 x 200 cm","offer_id":49467550269677,"sku":"MOO-ASTRO-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Shadow \/ Rectangle \/ 330 x 240 cm","offer_id":49467550302445,"sku":"MOO-ASTRO-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Shadow \/ Rectangle \/ 400 x 300 cm","offer_id":49467550335213,"sku":"MOO-ASTRO-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-ASTRO_1.jpg?v=1772815675"},{"product_id":"the-elwood-shag","title":"The Elwood Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eElwood is one of Melbourne's most considered suburbs — gallery walls, weathered timber, and a design sensibility that leans graphic and confident. The Elwood Shag reflects that. Fine horizontal brushstrokes in deep black run across a cream ground in a pattern that feels like a charcoal sketch rendered in 45mm shag pile — raw, graphic and quietly sophisticated.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eSky is a palette of warm cream and near-black — the most graphic and high-contrast of the Moonlight range. The fine horizontal brushstroke pattern gives the surface a textured, hand-drawn quality that the deep shag pile amplifies into something genuinely tactile.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Elwood Shag works best in rooms with a confident design direction — Scandi minimalism, contemporary urban interiors, or spaces that use black as an accent. The graphic quality of the brushstroke pattern means it holds its own against strong wall colours and bold furniture. 45mm polypropylene pile, low-shed and easy to maintain.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Sky \/ Rectangle \/ 230 x 160 cm","offer_id":49467550630125,"sku":"MOO-GLEAM-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Sky \/ Rectangle \/ 290 x 200 cm","offer_id":49467550662893,"sku":"MOO-GLEAM-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Sky \/ Rectangle \/ 330 x 240 cm","offer_id":49467550695661,"sku":"MOO-GLEAM-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Sky \/ Rectangle \/ 400 x 300 cm","offer_id":49467550728429,"sku":"MOO-GLEAM-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-GLEAM_1.jpg?v=1772815635"},{"product_id":"the-marble-bay-shag","title":"The Marble Bay Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eMarble Bay is named for the quality of its stone — bold veining, organic movement, the kind of natural pattern that feels both random and precise. The Marble Bay Shag translates that directly to the floor. Bold charcoal veining branches and splits across a cream ground in a pattern that captures the drama of natural marble, softened by 45mm polypropylene shag pile into something warm and liveable.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eZenith is a palette of deep charcoal veining on bright cream — high contrast and boldly graphic, but softened by the depth and warmth of the shag pile. The marble pattern is organic and asymmetric, which means the rug looks different from every angle and in every light.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Marble Bay Shag brings the luxury aesthetic of marble to the floor without the hardness or the cold. The 45mm shag pile makes it as comfortable underfoot as it is visually striking. It works well in living rooms with stone or marble surfaces elsewhere — tying the material story together in a soft, approachable way. Low-shed polypropylene construction, easy to care for.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Zenith \/ Rectangle \/ 230 x 160 cm","offer_id":49467550826733,"sku":"MOO-MARBLE-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Zenith \/ Rectangle \/ 290 x 200 cm","offer_id":49467550859501,"sku":"MOO-MARBLE-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Zenith \/ Rectangle \/ 330 x 240 cm","offer_id":49467550892269,"sku":"MOO-MARBLE-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Zenith \/ Rectangle \/ 400 x 300 cm","offer_id":49467550925037,"sku":"MOO-MARBLE-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-MARBLE_1.jpg?v=1772815605"},{"product_id":"the-merewether-shag","title":"The Merewether Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eMerewether is a Newcastle beach suburb defined by wide, unhurried skies — the kind of place where the horizon feels close and the light is always slightly diffuse. The Merewether Shag captures that quality. Broad horizontal bands of grey drift across a cream ground like low cloud over water — soft-edged, atmospheric and quietly beautiful.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eSlate is a palette of warm cream and soft grey — the bands are broad and loosely defined, with soft transitions between tones rather than hard edges. The 45mm shag pile adds a further layer of softness, blurring the pattern into something that feels more like atmosphere than design.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Merewether Shag is the most serene of the Moonlight range — the horizontal banding creates a sense of calm and space that suits bedrooms, reading nooks and living rooms where the design brief is comfort and quiet. The polypropylene construction is low-shed and easy to maintain. A beautiful, calming choice.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Slate \/ Rectangle \/ 230 x 160 cm","offer_id":49467551056109,"sku":"MOO-NEPTUNE-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Slate \/ Rectangle \/ 290 x 200 cm","offer_id":49467551088877,"sku":"MOO-NEPTUNE-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Slate \/ Rectangle \/ 330 x 240 cm","offer_id":49467551121645,"sku":"MOO-NEPTUNE-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Slate \/ Rectangle \/ 400 x 300 cm","offer_id":49467551154413,"sku":"MOO-NEPTUNE-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-NEPTUNE_1.jpg?v=1772815568"},{"product_id":"the-avalon-shag","title":"The Avalon Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n\u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eAvalon sits at the northern end of Sydney's Northern Beaches — quieter than Manly, more settled than Palm Beach, with a light that turns everything soft and silver in the late afternoon. The Avalon Shag has that quality. A soft abstract fade moves from warm cream at the centre to cool steel grey at the edges, as if the rug has been left in light too long and taken on the colour of the sky.\u003c\/p\u003e\n\u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003eSteel is a palette of warm cream and cool grey — the transition between them is soft and organic, without hard edges or defined pattern. The 45mm shag pile dissolves the colour gradient further, creating a surface that reads as pure texture and atmosphere rather than deliberate design.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n\u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e100% Polypropylene\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e45mm — deep shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower Loomed — low shed\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n\u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n\u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Avalon Shag is the most ethereal of the Moonlight range — the ombre fade from cream to grey gives rooms a sense of depth and softness that purely neutral rugs can't achieve. It works beautifully in bedrooms and living rooms where a calm, considered palette is the goal. Low-shed polypropylene construction, 45mm pile, easy to care for.\u003c\/p\u003e\n\u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n\u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n\u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"RUG CULTURE","offers":[{"title":"Steel \/ Rectangle \/ 230 x 160 cm","offer_id":49467551252717,"sku":"MOO-OPAL-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 290 x 200 cm","offer_id":49467551285485,"sku":"MOO-OPAL-290X200","price":479.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 330 x 240 cm","offer_id":49467551318253,"sku":"MOO-OPAL-330X240","price":639.0,"currency_code":"AUD","in_stock":true},{"title":"Steel \/ Rectangle \/ 400 x 300 cm","offer_id":49467551351021,"sku":"MOO-OPAL-400X300","price":1139.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/MOO-OPAL_1.jpg?v=1772815533"},{"product_id":"the-jindabyne-stripe-shag","title":"The Jindabyne Stripe-Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n  \u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\n    \u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eNamed for the crisp granite tones and mountain air of the Snowy Mountains, The Jindabyne Stripe-Shag brings a bold textural statement to any room. Its defining feature is a dramatic horizontal high-low pile effect — alternating bands of plush shag create a layered surface that catches light differently from every angle.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eSlate moves through cool charcoal, mid-grey and warm cream — a palette drawn from alpine granite and morning frost. It sits quietly in a room, letting other elements breathe, while still anchoring the space with real visual weight. Works equally well in modern, Scandi, and transitional interiors.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003ePower-loomed from 80% polypropylene and 20% polyester in Turkey, The Jindabyne features a 25mm high shag pile that is soft underfoot without sacrificing durability. The heat-set fibres hold their texture over time and resist the flattening that lesser shags develop with foot traffic.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eA runner size (200 x 80 cm) is available in this colourway — select Runner from the Shape option above.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:8px;\"\u003e\u003cstrong\u003eAvailable Colourways:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cul style=\"margin-bottom:0;padding-left:20px;\"\u003e\n        \u003cli\u003e\n\u003cstrong\u003eSlate (This Colourway):\u003c\/strong\u003e Cool charcoal, mid-grey and warm cream in a layered horizontal band effect.\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e80% Polypropylene, 20% Polyester\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e25mm — high shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower-Loomed\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n      \u003c\/div\u003e\n      \u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n    \u003c\/div\u003e\n\n  \u003c\/div\u003e\n\n  \u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n    \u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n    \u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The horizontal stripe is genuinely rare in a power-loomed shag — most rugs at this price point are uniform pile with no surface variation. The Jindabyne high-low banding adds sculptural depth you would normally only find at triple the price, making it an ideal anchor for a living room or master bedroom that needs a textural focal point without introducing colour.\u003c\/p\u003e\n    \u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n      \u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Rug Emporium","offers":[{"title":"Slate \/ Rectangle \/ 230 x 160 cm","offer_id":49467943223533,"sku":"HIM-BALEY-230X160","price":309.0,"currency_code":"AUD","in_stock":true},{"title":"Slate \/ Rectangle \/ 290 x 200 cm","offer_id":49467943256301,"sku":"HIM-BALEY-290X200","price":479.0,"currency_code":"AUD","in_stock":false},{"title":"Slate \/ Rectangle \/ 330 x 240 cm","offer_id":49467943289069,"sku":"HIM-BALEY-330X240","price":639.0,"currency_code":"AUD","in_stock":false},{"title":"Slate \/ Rectangle \/ 400 x 300 cm","offer_id":49467943321837,"sku":"HIM-BALEY-400X300","price":1139.0,"currency_code":"AUD","in_stock":false},{"title":"Slate \/ Runner \/ 200 x 80 cm","offer_id":49467943354605,"sku":"HIM-BALEY-200X80","price":179.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/HIM-BALEY_1_1404f50c-7f66-4907-84ea-904c332dbdf1.jpg?v=1772819272"},{"product_id":"the-daintree-marble-shag","title":"The Daintree Marble-Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n  \u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\n    \u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eInspired by the dramatic, layered landscapes of Far North Queensland, The Daintree Marble-Shag is the most visually arresting shag in our collection. Its flowing marble-like abstract pattern is created through a high-low pile technique that lets dark and soft grey tones pool and drift across the surface — making it less a floor covering and more a work of art underfoot.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eStorm swirls through dark charcoal, soft grey and warm cream in a pattern that reads like movement frozen in place. It commands a room without overwhelming it — best in a pared-back neutral setting where it can function as the hero piece. White walls, raw timber, and linen upholstery let it do exactly that.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003ePower-loomed from 80% polypropylene and 20% polyester in Turkey, The Daintree features a 25mm high shag pile with the durability to handle daily living. The high-low construction that creates the marble effect is built into the weave structure itself — it will not flatten or lose definition with regular use.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eA runner size (200 x 80 cm) is available in this colourway — select Runner from the Shape option above.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:8px;\"\u003e\u003cstrong\u003eAvailable Colourways:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cul style=\"margin-bottom:0;padding-left:20px;\"\u003e\n        \u003cli\u003e\n\u003cstrong\u003eStorm (This Colourway):\u003c\/strong\u003e A swirl of dark charcoal, soft grey and cream forming a mesmerising marble-like pattern.\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e80% Polypropylene, 20% Polyester\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e25mm — high shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower-Loomed\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n      \u003c\/div\u003e\n      \u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n    \u003c\/div\u003e\n\n  \u003c\/div\u003e\n\n  \u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n    \u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n    \u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The marble effect in a shag rug is genuinely rare. Most abstract rugs in this price range are flat-woven — The Daintree delivers the visual drama of a marble pattern with the underfoot luxury of a 25mm plush pile. It earns its place as a living room or master bedroom statement piece, and because the palette is entirely neutral, it ages alongside your decor rather than dating it.\u003c\/p\u003e\n    \u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n      \u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Rug Emporium","offers":[{"title":"Storm \/ Rectangle \/ 230 x 160 cm","offer_id":49467943452909,"sku":"HIM-PEDRO-230X160","price":309.0,"currency_code":"AUD","in_stock":false},{"title":"Storm \/ Rectangle \/ 290 x 200 cm","offer_id":49467943485677,"sku":"HIM-PEDRO-290X200","price":479.0,"currency_code":"AUD","in_stock":false},{"title":"Storm \/ Rectangle \/ 330 x 240 cm","offer_id":49467943518445,"sku":"HIM-PEDRO-330X240","price":639.0,"currency_code":"AUD","in_stock":false},{"title":"Storm \/ Rectangle \/ 400 x 300 cm","offer_id":49467943551213,"sku":"HIM-PEDRO-400X300","price":1139.0,"currency_code":"AUD","in_stock":false},{"title":"Storm \/ Runner \/ 200 x 80 cm","offer_id":49467943583981,"sku":"HIM-PEDRO-200X80","price":179.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/HIM-PEDRO_1.jpg?v=1772819232"},{"product_id":"the-bowral-drift-shag","title":"The Bowral Drift-Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n  \u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\n    \u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eDrawn from the quiet, mist-draped mornings of the Southern Highlands, The Bowral Drift-Shag is the most understated member of this collection. Where other rugs in this range make a bold pattern statement, the Bowral is all about texture — a subtle crosshatch weave effect that emerges from the 25mm high-low pile, adding depth without demanding attention.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003ePewter sits between silver and taupe — a warm, haze-toned grey that reads as genuinely neutral in most lighting conditions. It does not pull cool or warm in any pronounced direction, making it one of the most versatile colourways in the collection. Works with charcoal sofas, natural rattan, warm white walls, and everything in between.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003ePower-loomed from 80% polypropylene and 20% polyester in Turkey, The Bowral features a 25mm high shag pile that is particularly well suited to bedrooms and reading nooks where soft underfoot feel matters most. The high-low construction creates a lighter tone at the surface and a slightly deeper tone at the base, giving the rug a layered, dimensional warmth.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eA runner size (200 x 80 cm) is available in this colourway — select Runner from the Shape option above.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:8px;\"\u003e\u003cstrong\u003eAvailable Colourways:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cul style=\"margin-bottom:0;padding-left:20px;\"\u003e\n        \u003cli\u003e\n\u003cstrong\u003ePewter (This Colourway):\u003c\/strong\u003e A warm haze-toned grey blending soft silver, cream and faint latte undertones.\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e80% Polypropylene, 20% Polyester\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e25mm — high shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower-Loomed\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n      \u003c\/div\u003e\n      \u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n    \u003c\/div\u003e\n\n  \u003c\/div\u003e\n\n  \u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n    \u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n    \u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Bowral is the go-to when you want warmth and texture without colour commitment. It disappears into a room in the best possible way — you do not notice it as a statement, but you immediately feel how much cosier the space becomes. The 25mm pile is particularly indulgent in a bedroom, and the neutral crosshatch texture pairs with virtually any furniture palette without competing.\u003c\/p\u003e\n    \u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n      \u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Rug Emporium","offers":[{"title":"Pewter \/ Rectangle \/ 230 x 160 cm","offer_id":49467943649517,"sku":"HIM-CHARLIE-230X160","price":309.0,"currency_code":"AUD","in_stock":false},{"title":"Pewter \/ Rectangle \/ 290 x 200 cm","offer_id":49467943682285,"sku":"HIM-CHARLIE-290X200","price":479.0,"currency_code":"AUD","in_stock":false},{"title":"Pewter \/ Rectangle \/ 330 x 240 cm","offer_id":49467943715053,"sku":"HIM-CHARLIE-330X240","price":639.0,"currency_code":"AUD","in_stock":false},{"title":"Pewter \/ Rectangle \/ 400 x 300 cm","offer_id":49467943747821,"sku":"HIM-CHARLIE-400X300","price":1139.0,"currency_code":"AUD","in_stock":false},{"title":"Pewter \/ Runner \/ 200 x 80 cm","offer_id":49467943780589,"sku":"HIM-CHARLIE-200X80","price":179.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/HIM-CHARLIE_1_b17b788b-e2e1-4721-b059-d52147c8d6fb.jpg?v=1772819167"},{"product_id":"the-kiama-ridge-shag","title":"The Kiama Ridge-Shag","description":"\u003cdiv class=\"re-description\" style=\"display:flex;flex-direction:column;gap:30px;\"\u003e\n  \u003cdiv class=\"top-split\" style=\"display:flex;flex-wrap:wrap;gap:40px;align-items:flex-start;\"\u003e\n\n    \u003cdiv class=\"main-desc\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cp style=\"margin-top:0;line-height:1.6;margin-bottom:15px;\"\u003eThe Kiama Ridge-Shag takes its cues from the dramatic basalt columns and dark coastal cliffs of the NSW South Coast. Its defining feature is a series of bold vertical ridges — alternating bands of dark charcoal and soft grey shag that create a striking, almost architectural quality. At 25mm pile with a pronounced high-low effect, the ridges cast subtle shadows that shift with the light throughout the day.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eSteel layers dark charcoal, mid-grey and cream in vertical bands that are bold and directional without being aggressive. The vertical orientation draws the eye upward, making rooms feel taller and more expansive — a subtle visual trick that works particularly well in open-plan living spaces and hallways leading into main rooms.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:20px;\"\u003ePower-loomed from 80% polypropylene and 20% polyester in Turkey, The Kiama features a 25mm high shag pile with the vertical ridge construction built permanently into the weave structure. The heat-set fibres maintain their definition over time, preserving the architectural clarity of the ridge pattern through years of daily use.\u003c\/p\u003e\n      \u003cp style=\"line-height:1.6;margin-bottom:15px;\"\u003eA runner size (200 x 80 cm) is available in this colourway — select Runner from the Shape option above.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:8px;\"\u003e\u003cstrong\u003eAvailable Colourways:\u003c\/strong\u003e\u003c\/p\u003e\n      \u003cul style=\"margin-bottom:0;padding-left:20px;\"\u003e\n        \u003cli\u003e\n\u003cstrong\u003eSteel (This Colourway):\u003c\/strong\u003e Bold alternating bands of dark charcoal and soft grey with warm cream undertones running through the base.\u003c\/li\u003e\n      \u003c\/ul\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"features-table\" style=\"flex:1 1 350px;min-width:300px;\"\u003e\n      \u003cdiv class=\"feature-table-wrapper\" style=\"background:#f4f4f4;border-radius:4px;overflow:hidden;margin-bottom:15px;\"\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eMaterial\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e80% Polypropylene, 20% Polyester\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003ePile Height\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003e25mm — high shag pile\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;border-bottom:1px solid #e0e0e0;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eConstruction\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003ePower-Loomed\u003c\/div\u003e\n\u003c\/div\u003e\n        \u003cdiv style=\"display:flex;padding:12px 15px;\"\u003e\n\u003cdiv style=\"font-weight:700;width:40%;\"\u003eOrigin\u003c\/div\u003e\n\u003cdiv style=\"width:60%;\"\u003eMade in Turkey\u003c\/div\u003e\n\u003c\/div\u003e\n      \u003c\/div\u003e\n      \u003cdiv style=\"background:#f4f4f4;border-radius:4px;padding:15px;font-size:0.85em;line-height:1.4;\"\u003ePlease note that slight colour variations may occur due to differences in monitor settings.\u003c\/div\u003e\n    \u003c\/div\u003e\n\n  \u003c\/div\u003e\n\n  \u003cdiv style=\"width:100%;border-top:1px solid #e0e0e0;padding-top:30px;\"\u003e\n    \u003ch4 style=\"margin-top:0;margin-bottom:15px;letter-spacing:1px;text-transform:uppercase;font-size:0.9em;font-weight:700;\"\u003eStyle \u0026amp; Service Guide\u003c\/h4\u003e\n    \u003cp style=\"margin-bottom:20px;\"\u003e\u003cstrong\u003eWhy we love it:\u003c\/strong\u003e The Kiama vertical ridge effect is architecturally bold in a way most shag rugs simply are not. It gives you the plush luxury of a 25mm pile with the graphic clarity of a design statement piece — ideal for a living room or bedroom that needs a focal point but is not ready for colour. Pair with white or pale walls, walnut or black furniture, and keep accessories minimal to let the rug command the space.\u003c\/p\u003e\n    \u003cdiv style=\"background-color:#f9f9f9;padding:15px;border-radius:4px;\"\u003e\n      \u003cp style=\"margin-bottom:10px;\"\u003e\u003cstrong\u003e✨ Free Styling:\u003c\/strong\u003e Unsure? Send us a photo of your room, and we will Photoshop this rug into your space for FREE.\u003c\/p\u003e\n      \u003cp style=\"margin-bottom:0;\"\u003e\u003cstrong\u003e⚠️ Sizing Note:\u003c\/strong\u003e Return shipping is covered by the customer. Please measure your space twice! (Tip: We highly recommend a \u003ca href=\"\/collections\/accessories\" target=\"_blank\" style=\"text-decoration:underline;\"\u003eSupa Rug Pad\u003c\/a\u003e to keep your rug secure and protected).\u003c\/p\u003e\n    \u003c\/div\u003e\n  \u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Rug Emporium","offers":[{"title":"Steel \/ Rectangle \/ 230 x 160 cm","offer_id":49467943878893,"sku":"HIM-FIN-230X160","price":309.0,"currency_code":"AUD","in_stock":false},{"title":"Steel \/ Rectangle \/ 290 x 200 cm","offer_id":49467943911661,"sku":"HIM-FIN-290X200","price":479.0,"currency_code":"AUD","in_stock":false},{"title":"Steel \/ Rectangle \/ 330 x 240 cm","offer_id":49467943944429,"sku":"HIM-FIN-330X240","price":639.0,"currency_code":"AUD","in_stock":false},{"title":"Steel \/ Rectangle \/ 400 x 300 cm","offer_id":49467943977197,"sku":"HIM-FIN-400X300","price":1139.0,"currency_code":"AUD","in_stock":false},{"title":"Steel \/ Runner \/ 200 x 80 cm","offer_id":49467944009965,"sku":"HIM-FIN-200X80","price":179.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/files\/HIM-FIN_1.jpg?v=1772819115"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3771\/collections\/The_Kiama_Ridge-Shag.jpg?v=1773843574","url":"https:\/\/rugemporium.com.au\/collections\/shag-rugs.oembed","provider":"Rug Emporium","version":"1.0","type":"link"}